Page 26 - covid19comms

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Make The Comeback
Our “Make the Comeback” campaign was developed to give the public confidence that our facilities are safe and open for business.
Developed by CIMSPA and TA6 the campaign was designed to assist leisure providers to support customers in returning to local facilities and programmes when they are able to do so.
We recognised the importance of being part of a nationally recognised initiative and brand campaign aimed at inspire the nation to get back to their local facilities and become more active.
This provided a variety of templates and assets which have been utilised by our marketing partners AdWorks. They have done this in a number of ways;
COVID Signage
A selection of graphics were developed using messages that grow confidence in our staff and facilities and alleviate concerns some of the public might have. We have also utilised COVID- secure and COVID-safe kitemarks which will support safety messages throughout our venues.
PLEASE FOLLOW ONE WAY SYSTEMS
For more information visit
kaleisure.com
KA Leisure COVID-19 Communication Framework